SEO Takeaways From COVID-19

Posted on May. 28, 2020  /  Insights  /  

Alyssa Murfey from VMLY&R shares SEO takeaways to strengthen your search engine marketing strategy during the coronavirus and beyond.

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Journey Awards recipients to be honored virtually in July

Posted on May. 27, 2020  /  Journey Awards  /  

With the focus of health and safety for all honorees and attendees, AAF-KC has decided to cancel the in-person 2020 Journey Awards celebration. All award recipients will instead be honored in a virtual celebration during the week of July 12...

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AWStudio Pioneers the “New Normal” for Commercial Production

Posted on May. 25, 2020  /  Corporate Member News  /  

AWStudio, a KC based production company, is pioneering the “New Normal” for commercial production during the global pandemic while also supporting the KC production community.

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What Is performance content? And why does your brand need it?

Posted on May. 19, 2020  /  Insights  /  

Digital content plays a pervasive role in every step of the consumer journey. From building awareness by showing up in search results all the way to making a sale on a product detail page (PDP), content heavily influences every part of the process.

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Finding Your First Job During COVID-19

Posted on May. 17, 2020  /  Insights  /  

As students, you spent your final semesters focusing on capstone classes, making rounds at job fairs, networking with recruiters, all in hopes to secure your first job. But now, the world has changed.

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Meet Your 2020-2021 Leaders

Posted on May. 17, 2020  /  KC Ad Club News, Ad 2 KC News  /  

We’re excited to introduce your 2020-2021 AAF-KC Board of Directors and Ad 2 KC Council of Directors, who will be helping pursue our mission of fostering a cohesive culture within the Kansas City advertising industry...

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The CARES ACT Loan Programs – What You Need To Know

Posted on May. 14, 2020  /  

Under the Coronavirus Aid, Relief, and Economic Security Act (“CARES Act”), multiple assistance programs were established to help small businesses through economic uncertainty as a result of the current COVID-19 situation.

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Sassafras Marketing Welcomes Jawan Sheppard

Posted on May. 9, 2020  /  Corporate Member News  /  

Jawan Sheppard has joined the Sassafras Marketing team as Group Account Director. Jawan is based out of Chicago, IL and will lead our Account Management team. He will provide clients with thought leadership to help solve their evolving business obstacles.

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A Safe Return to Production

Posted on May. 9, 2020  /  

Recommended Guidelines and Best Practices for the KC Film Industry During COVID-19

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EAG Model for Supporting Small Biz in Crisis Featured

Posted on May. 6, 2020  /  Corporate Member News  /  

Can You Shift an Entire Marketing Plan and Budget in a Day? Outsourced Marketing Model Answers (the formerly) Hypothetical Question with Concrete Strategy

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